Electronic Engagement Strategy, Service Quality and Stakeholder Satisfaction.
| dc.contributor.author | Niyibizi, James | |
| dc.date.accessioned | 2024-07-22T15:30:04Z | |
| dc.date.available | 2024-07-22T15:30:04Z | |
| dc.date.issued | 2023 | |
| dc.description | A Dissertation Submitted to Makerere University Business School (Faculty of Graduate Studies and Research) in Partial Fulfilment of the Requirements for the Award of Degree of Master of Business Administration of Makerere University. (PLAN A). | |
| dc.description.abstract | The global information technology and communication explosion dating back three decades has attracted increasing use of electronic platforms to engage with both internal and external stakeholder in the delivery of the organisational mandates in both the private and public sectors (Yadav & Singh, 2012; Al-Hawary & Al-Smeran, 2016). In the private sector the trend has been to develop tailor-made software and associated communication networks either spanning the entire organisations or functional units of finance, accounts, human resources, inventory, records and marketing all aimed at enhancing customer satisfaction in line with service quality (Yadav & Singh, 2012), while in the public sector and not for profit entities as well as profit driven entities, electronic platforms have emerged as part of the wider e-governance strategy that enhances service delivery, develop a knowledge-based society and economy, and also pursue other high-value public policy goals.(Yap, Ahmad Mason & Newaz, 2017,). In the regional platform, the East African community in this case uses ASYCUDA as a computerised system that countries use in the management of Customs operations. | |
| dc.identifier.citation | James, N (2023) Electronic Engagement Strategy, Service Quality and Stakeholder Satisfaction : A Case of UNRA Road Construction Projects. Unpublished Masters Dissertation Makerere University Business School. Kampala, Uganda. | |
| dc.identifier.uri | http://hdl.handle.net/20.500.12282/5013 | |
| dc.language.iso | en | |
| dc.title | Electronic Engagement Strategy, Service Quality and Stakeholder Satisfaction. | |
| dc.title.alternative | A Case of UNRA Road Construction Projects. | |
| dc.type | Thesis |