Knowledge Management Orientation, Market Orientation, Innovation Capability and Supply Chain Resilience: A Case of Manufacturing Firms in Uganda.
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Date
2021-10-01
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Makerere University Business School
Abstract
The purpose of this study was to examine the relationship between knowledge management orientation, market orientation, innovation capability and supply chain resilience in Ugandan manufacturing firms, specifically focusing on Kampala, Wakiso and Mukono districts. A quantitative cross-sectional survey was conducted using 195 manufacturing firms from a sample size of 242 firms. Data were collected using self-administered questionnaires that were hand delivered to the respondents. Overall, 440 usable questionnaires representing 80.5% response rate were collected for analysis. The analysis of data involved descriptive statistics for demographics, correlations and regression analyses for answering the research questions in accordance with the set objectives. The results revealed positive and significant relationships between the following variables; knowledge management orientation and supply chain resilience, market orientation and supply chain resilience, knowledge management orientation and innovation capability, market orientation and innovation capability, market orientation and innovation capability, innovation capability and supply chain resilience. In further analysis, it was found that knowledge management orientation, market orientation and innovation capability account for up to 54.8% of the variance in supply chain resilience.
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This is a master's thesis.
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Citation
Makepu, J. N. (2021). Knowledge Management Orientation, Market Orientation, Innovation Capability and Supply Chain Resilience: A Case of Manufacturing Firms in Uganda. (Unpublished master's dissertation). Makerere University Business School, Kampala, Uganda.